Fast food marketing insight...

Or that is how I see it at least. I have found the Mc Donald's ads that have some R&B soul music playing and an entirely black cast so very interesting. I often think that if the actors in the commercial knew what Mc Donald's food is likely doing to some member of their family, would they still participate....I am almost scared to know the answer.

Here is an interesting article on who eats the most fast food.... young Black Americans eat the most, percentage wise.

http://health.yahoo.net/news/s/ap/adults-get-11-percent-of-calories-from-fast-food

Mc Donald's is the largest buyer of most foods in this country. The largest of factory farmed beef and also of apples. Interesting how much influence one company can have over an entire country. Mc Donald's has also been a huge influencer in the way we process our food in this country. The concept of one person to do one job in an assembly line set up was first brought to food processing by Mc Donald's. Now this is the main approach to mass food production in America and is one of the major issues with our food system. Yet when you know that they are also the #1 buyer of multiple food products, then we can understand that we are the only ones that can make a difference! We have the power! Our dollars, in our pockets have the only power! Just don't buy the food! (They will not make changes based on the true needs of their consumers. Business is about profits. PERIOD. They are legally bound to profits. If we effect their profits they will make changes. This approach is the answer for most unfair or unhealthy/insane business practices.)

Organic, whole foods seem to be more expensive but that is because we have been conditioned to think that food costs are only on the front end. Food costs are cyclical and effect our entire planet. Support local, organic businesses that are trying to do it right! They are faced with so many obstacles to produce the best quality food for the market. They are put through ridiculous legal hoops and do not receive government subsidies that most large scale, dis-eased food producers receive. These subsidies are a conversation all on their own and I will discuss these at more detail later.

Make conscious choices at every meal! Honor your body and your environment.

LOVE